In response to a national call for submissions, LandWorks was selected by the Town of Jackson, in Jackson Hole, Wyoming, to develop a comprehensive wayfinding system and to assist in transportation planning. We conducted an analysis of the state of vehicular, pedestrian and public transit travel modes in the Town as well as the identity and environment of the community. This work became the basis for developing a uniform system of pedestrian and vehicular wayfinding and directional elements, including transit shelters and bus stop signing, as well as informational kiosks and a wayfinding map. Supporting tourism was an important facet of the project’s development to ensure that the millions of visitors who annually visit Jackson Hole and National Parks are well served by the information infrastructure. Other key components of the project included three new gateway areas with welcome signs and landscape elements, vehicular directional signs designed to incorporate WY Department of Transportation and MUTCD standards and new street signs for the historic town center. As part of the work we have created new graphic imagery for the town that reflects its sense of place and history, and incorporates local icons to reflect the grandeur of the famed Teton Mountains and Jackson Hole. The first phase of the project will be fabricated and installed during the 2008 construction season.